{"id":11423,"date":"2026-10-08T11:49:25","date_gmt":"2026-10-08T09:49:25","guid":{"rendered":"https:\/\/www.oliosource.com\/?p=11423"},"modified":"2026-10-09T16:36:59","modified_gmt":"2026-10-09T14:36:59","slug":"lhuile-dolive-dans-un-style-pop","status":"publish","type":"post","link":"https:\/\/www.oliosource.com\/fr\/blog\/lhuile-dolive-dans-un-style-pop\/","title":{"rendered":"L&rsquo;huile d&rsquo;olive dans un style pop ?"},"content":{"rendered":"\n\t<section class=\"section\" id=\"section_991170683\">\n\t\t<div class=\"section-bg fill\" >\n\t\t\t\t\t\t\t\t\t\n\t\t\t\n\n\t\t<\/div>\n\n\t\t\n\n\t\t<div class=\"section-content relative\">\n\t\t\t\n<div class=\"row\"  id=\"row-1929671342\">\n\n\t<div id=\"col-438909352\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<p style=\"font-weight: 400; text-align: justify;\">Le march\u00e9 de l\u2019huile d\u2019olive est domin\u00e9 par des huiles de qualit\u00e9 ind\u00e9finie. Alors que les producteurs restent dans l\u2019ombre, anonymes, les \u00e9tiquettes vendent un fantasme de \u00ab\u00a0tradition\u00a0\u00bb.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">Le design standard repr\u00e9sente une branche d\u2019olivier avec deux ou trois olives, dans des tons verts et jaunes, accompagn\u00e9e de mots-cl\u00e9s tels que \u00ab Originale \u00bb ou \u00ab Classico \u00bb (voir les illustrations des produits sur <a href=\"https:\/\/www.test.de\/Olivenoel-im-Test-4971053-0\/\">Stiftung Warentest, 29.01.2026<\/a>; <a href=\"https:\/\/www.quechoisir.org\/actualite-huiles-d-olive-video-leur-qualite-penalisee-par-le-rechauffement-climatique-n168160\/\">Que Choisir, 27.06.2025<\/a>). Ce visuel \u00e9voque le naturel, l\u2019origine et la tradition. Ce qu\u2019il ne dit pas, c\u2019est qui a produit cette huile, quand les olives ont \u00e9t\u00e9 r\u00e9colt\u00e9es et quel est le go\u00fbt de l&rsquo;huile d&rsquo;olive.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">Il y a trois ans, nous avons cr\u00e9\u00e9 Olio Source parce que nous voulions apporter de la clart\u00e9. De la clart\u00e9 sur l\u2019identit\u00e9 du producteur, et sur la <a href=\"https:\/\/www.oliosource.com\/fr\/clarte\/qualite\/\">qualit\u00e9<\/a> et le go\u00fbt de l\u2019huile. Nous allons \u00e0 la source pour trouver des producteurs passionn\u00e9s, qui \u00e9laborent des huiles d\u2019olive aromatiques de la plus haute qualit\u00e9.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">Nous nous \u00e9tions d\u00e9j\u00e0 donn\u00e9s comme mission d&rsquo;apporter un produit sain et du go\u00fbt dans vos cuisines. Connecter les <a href=\"https:\/\/www.oliosource.com\/fr\/clarte\/producteurs\/\">producteurs d\u2019huile d\u2019olive<\/a> passionne\u0301s et les cuisiniers amateurs.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">Cette ann\u00e9e, nous avons d\u00e9cid\u00e9 d&rsquo;y apporter aussi des couleurs !<\/p>\n<h2 style=\"font-weight: 400; text-align: justify;\"><strong>Un design diff\u00e9rent pour refl\u00e9ter notre concept<\/strong><\/h2>\n<p style=\"font-weight: 400; text-align: justify;\">Une bo\u00eete en kraft couverte de dizaines d\u2019olives vert menthe \u00e9clatantes. Certaines sont bien nettes, d&rsquo;autres translucides, afin d&rsquo;illustrer notre concept : la transparence. La typographie \u00ab Olio Source \u00bb en blanc serpente sur le c\u00f4t\u00e9, telle la silhouette d&rsquo;un olivier. Les \u00e9tiquettes violettes et roses de forme semi-circulaire sont inspir\u00e9es des \u00e9tiquettes de vin. Et un QR code donne acc\u00e8s \u00e0 des informations tra\u00e7ables sur les producteurs, la date de r\u00e9colte et la qualit\u00e9 de l\u2019huile d\u2019olive.<\/p>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1886645364\" class=\"col medium-6 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\n<p><video style=\"display: block; width: 100%; max-width: 100%; height: auto;\" preload=\"auto\" autoplay=\"autoplay\" loop=\"loop\" muted=\"\" width=\"300\" height=\"150\" data-mce-fragment=\"1\"><source src=\"https:\/\/www.oliosource.com\/wp-content\/uploads\/2026\/10\/portugal-bag-in-box-rosa.mp4\" type=\"video\/mp4\" \/><\/video><br \/>\n\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1255609551\" class=\"col medium-6 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\n<p><video style=\"display: block; width: 100%; max-width: 100%; height: auto;\" preload=\"auto\" autoplay=\"autoplay\" loop=\"loop\" muted=\"\" width=\"300\" height=\"150\" data-mce-fragment=\"1\"><source src=\"https:\/\/www.oliosource.com\/wp-content\/uploads\/2026\/10\/italien-bag-in-box-violett.mp4\" type=\"video\/mp4\" \/><\/video><br \/>\n\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-288306456\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<p style=\"font-weight: 400; text-align: justify;\">La bo\u00eete nous rappelle un peu le pop art et le street art avec ses couleurs \u00e9clatantes, ses motifs r\u00e9currents et un d\u00e9sordre volontaire sur un support brut, qui va directement \u00e0 la rencontre de son public dans la rue plut\u00f4t que dans une galerie.<\/p>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-191260282\" class=\"col medium-6 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1711828789\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"574\" src=\"https:\/\/www.oliosource.com\/wp-content\/uploads\/2026\/10\/street-art-box-1024x576.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.oliosource.com\/wp-content\/uploads\/2026\/10\/street-art-box-1024x576.png 1024w, https:\/\/www.oliosource.com\/wp-content\/uploads\/2026\/10\/street-art-box-300x169.png 300w, https:\/\/www.oliosource.com\/wp-content\/uploads\/2026\/10\/street-art-box-768x432.png 768w, https:\/\/www.oliosource.com\/wp-content\/uploads\/2026\/10\/street-art-box-1536x864.png 1536w, https:\/\/www.oliosource.com\/wp-content\/uploads\/2026\/10\/street-art-box-600x338.png 600w, https:\/\/www.oliosource.com\/wp-content\/uploads\/2026\/10\/street-art-box.png 1920w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1711828789 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1265873796\" class=\"col medium-6 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_89212346\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"574\" src=\"https:\/\/www.oliosource.com\/wp-content\/uploads\/2026\/10\/street-art-olio-source-1024x576.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.oliosource.com\/wp-content\/uploads\/2026\/10\/street-art-olio-source-1024x576.png 1024w, https:\/\/www.oliosource.com\/wp-content\/uploads\/2026\/10\/street-art-olio-source-300x169.png 300w, https:\/\/www.oliosource.com\/wp-content\/uploads\/2026\/10\/street-art-olio-source-768x432.png 768w, https:\/\/www.oliosource.com\/wp-content\/uploads\/2026\/10\/street-art-olio-source-1536x864.png 1536w, https:\/\/www.oliosource.com\/wp-content\/uploads\/2026\/10\/street-art-olio-source-600x338.png 600w, https:\/\/www.oliosource.com\/wp-content\/uploads\/2026\/10\/street-art-olio-source.png 1920w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_89212346 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-309319146\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<h2 style=\"font-weight: 400; text-align: justify;\"><strong>Mais pourquoi choisir un \u00ab bag-in-box \u00bb ?<\/strong><\/h2>\n<p style=\"font-weight: 400; text-align: justify;\">Les <a href=\"https:\/\/www.oliosource.com\/fr\/blog\/huile-d-olive-terroir-pont-gens-cultures\/\">huiles d\u2019olive de terroir<\/a> tr\u00e8s aromatiques que nous d\u00e9fendons constituent un ph\u00e9nom\u00e8ne relativement r\u00e9cent. Elles sont le fruit d\u2019une avanc\u00e9e consid\u00e9rable en mati\u00e8re de connaissances et de technologies au cours des dix derni\u00e8res ann\u00e9es : des r\u00e9coltes plus pr\u00e9coces, une meilleure compr\u00e9hension de l\u2019oxydation et de la conservation des ar\u00f4mes, ainsi que des moulins ultramodernes. Le r\u00e9sultat n\u2019est pas du simple \u00ab gras \u00bb, mais du jus d\u2019olive, riche en ar\u00f4mes et en <a href=\"https:\/\/www.oliosource.com\/fr\/blog\/huile-olive-bienfaits\/\">polyph\u00e9nols b\u00e9n\u00e9fiques pour la sant\u00e9<\/a>.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">Une telle huile a besoin d&rsquo;un r\u00e9cipient qui la prot\u00e8ge.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">Dans le commerce, l&rsquo;huile d&rsquo;olive est principalement vendue en bouteilles. \u00a0Nous la vendons en Bag-in-Box. C&rsquo;est un choix scientifique. Les ar\u00f4mes que nos producteurs ont tant de mal \u00e0 capturer sont fragiles. Dans une bouteille, l&rsquo;huile commence \u00e0 s&rsquo;oxyder d\u00e8s l&rsquo;ouverture. Dans un Bag-in-Box, la poche int\u00e9rieure se contracte \u00e0 chaque utilisation. Pas d&rsquo;oxyg\u00e8ne, pas de lumi\u00e8re. Votre huile reste fra\u00eeche des mois apr\u00e8s ouverture, bien plus longtemps que dans une bouteille en verre ou un bidon en m\u00e9tal.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">Trois litres, c&rsquo;est aussi la r\u00e9serve d&rsquo;une ann\u00e9e pour la plupart des m\u00e9nages. Le prix au litre baisse. Et le bilan CO\u2082 est meilleur que celui des bouteilles individuelles.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">Il n&rsquo;y a qu&rsquo;un probl\u00e8me avec le Bag-in-Box : sa r\u00e9putation.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">Le \u00ab bag-in-box \u00bb, c\u2019est ce vin en cubi qu\u2019on boit lors des f\u00eates d\u2019\u00e9tudiants, c\u2019est ce carton qu\u2019on range rapidement dans le placard quand on a de la visite. Nous voulons montrer au contraire que cela peut \u00eatre un emballage intelligent pour un produit d\u2019exception. Avec un langage visuel moderne. Un objet qu&rsquo;on a envie de poser dans sa cuisine.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">Car une huile d\u2019olive qui \u00e9veille vos papilles m\u00e9rite bien de s\u2019habiller dans un style pop !<\/p>\n<p style=\"text-align: justify;\">Un immense merci \u00e0 <a href=\"https:\/\/guerillagrafik.com\">Guerillagrafik<\/a> pour le magnifique design !\ud83e\ude77\ud83d\udc9c<\/p>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<\/div>\n\t\t<\/div>\n\n\t\t\n<style>\n#section_991170683 {\n  padding-top: 30px;\n  padding-bottom: 30px;\n}\n<\/style>\n\t<\/section>\n\t\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":11384,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[61],"tags":[],"class_list":["post-11423","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>L&#039;huile d&#039;olive dans un style pop ? - Olio Source<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.oliosource.com\/fr\/blog\/lhuile-dolive-dans-un-style-pop\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L&#039;huile d&#039;olive dans un style pop ? - Olio Source\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.oliosource.com\/fr\/blog\/lhuile-dolive-dans-un-style-pop\/\" \/>\n<meta property=\"og:site_name\" content=\"Olio Source\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-08T09:49:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-09T14:36:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.oliosource.com\/wp-content\/uploads\/2026\/10\/box-design.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1100\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Peter L&#039;Huile\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Peter L&#039;Huile\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.oliosource.com\\\/fr\\\/blog\\\/lhuile-dolive-dans-un-style-pop\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.oliosource.com\\\/fr\\\/blog\\\/lhuile-dolive-dans-un-style-pop\\\/\"},\"author\":{\"name\":\"Peter L'Huile\",\"@id\":\"https:\\\/\\\/www.oliosource.com\\\/fr\\\/#\\\/schema\\\/person\\\/a0a0547b9a383bfc64f8887f941de273\"},\"headline\":\"L&rsquo;huile d&rsquo;olive dans un style pop ?\",\"datePublished\":\"2026-10-08T09:49:25+00:00\",\"dateModified\":\"2026-10-09T14:36:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.oliosource.com\\\/fr\\\/blog\\\/lhuile-dolive-dans-un-style-pop\\\/\"},\"wordCount\":772,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.oliosource.com\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.oliosource.com\\\/fr\\\/blog\\\/lhuile-dolive-dans-un-style-pop\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.oliosource.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/box-design.png\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.oliosource.com\\\/fr\\\/blog\\\/lhuile-dolive-dans-un-style-pop\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.oliosource.com\\\/fr\\\/blog\\\/lhuile-dolive-dans-un-style-pop\\\/\",\"url\":\"https:\\\/\\\/www.oliosource.com\\\/fr\\\/blog\\\/lhuile-dolive-dans-un-style-pop\\\/\",\"name\":\"L'huile d'olive dans un style pop ? 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